36 - Don’t Let Your AI Be the Office Snitch: Keeping Data Safe in the Age of Generative AI
In this episode, host Dean Guida interviews cybersecurity executive Terry Ziemniak, Fractional CISO and Partner at TechCXO, about the evolving challenges of cybersecurity in the age of AI. Terry discusses how small and mid-sized companies can meet stringent security requirements when selling to large organizations, the risks of data leakage with generative AI tools, and the importance of governance, frameworks, and user education. He highlights the need for balancing innovation with risk management, leveraging frameworks like NIST, and combining people, processes, and technology to protect organizations.
35 - Unleashing the Power of AI: A Data-Driven Revolution in Marketing
In this episode, host Dean Guida interviews Benjamin Filip, Director of Analytics at The Merkle and a data analytics and AI expert with over 15 years of experience. They discuss the evolving role of AI in analytics, especially in marketing modeling and attribution. Benjamin shares real-world examples, including a telecom project that doubled marketing ROI, and highlights AI’s strengths in automating tasks but stresses the need for human expertise. The conversation covers AI’s limitations, adoption challenges, data reliability, and the future of jobs.
33 - Leading Through Tech Change: The Balance of Empathy and Pragmatism
In this episode, host Dean Guida interviews Jake Schaefer, Founder and CEO of Renewed Mind Consulting, about leadership and change management amid rapid technological shifts like AI adoption. Drawing on his background in mental health and leadership coaching, Jake discusses the psychological challenges leaders face, including loneliness, resistance to change, and the need for authentic leadership. The conversation explores practical strategies for managing organizational change, fostering supportive peer networks, and addressing employee concerns about AI.
32 - From Paperwork to Productivity: Transforming Trades with AI Innovation
In this episode, Dean Guida interviews Jason Penkethman, Chief Product & Technology Officer at Simpro Group, about the integration of AI into software for trade services like HVAC, plumbing, and electrical. The conversation highlights the importance of user trust, human oversight, and balancing innovation with real-world needs. Jason also shares insights on team management, AI adoption challenges, and the future impact of AI on the trades industry, emphasizing that technology should augment—not replace—skilled professionals.
